This Valentine’s Day, JCPenney is giving you a reason to clean out your jewelry box while adding some serious sparkle to your collection.
In a unique “New for Old” exchange event, the retailer is offering customers a FREE lab-grown diamond necklace in exchange for old jewelry pieces (from an ex… or not!) you no longer wear.
It’s a rare opportunity to trade in the “forgotten” for something “forever”, and all for a good cause.
How the JCPenney Ex-Change Works
The process is designed to be as simple as it is rewarding. During this limited-time in-store event, you can bring in your pre-loved jewelry to participating JCPenney locations.
- The Trade: Exchange your old jewelry items.
- The Reward: Receive a stunning lab-grown diamond necklace at no cost.
This promotion is available while supplies last and only at participating stores. Since these are high-value giveaways, it is highly recommended to arrive early!
What makes this event truly special is where your old jewelry goes. JCPenney has partnered with Good360, a global leader in product philanthropy.
All jewelry collected during the exchange will be donated and redistributed through Good360’s network, ensuring your old pieces find a second life with those in need. You aren’t just getting a new necklace; you’re participating in a cycle of giving that benefits communities across the country.
Event Details to Remember
- When: Valentine’s Day from 1-3 pm. (Check your participating local store for specific event hours).
- Where: Participating JCPenney brick-and-mortar locations.
- Availability: First-come, first-served.
Don’t let your old jewelry gather dust, turn it into a diamond.
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